Client
British Furniture Shop
Vertex delivered a full-stack Shopify build for British Furniture Shop, creating a bespoke, high-performance store designed to support multiple suppliers and convert across all devices. Alongside development, a strategic SEO campaign established a strong organic foundation, positioning the brand to scale visibility, traffic, and revenue from launch.
Where the client needed to go.
The client came with an ambitious vision but no digital infrastructure to support it. No organic search visibility, no email strategy, and a store that wasn't converting. They needed to go from zero to revenue-generating in under six months.
"We needed a partner who could build everything from the ground up and make it work fast."
How we solved it.
Full Shopify build
Custom theme development built for conversion — fast, mobile-first, and brand-led from day one.
Search Engine Optimisation
Ongoing search engine optimisation, on-page & off-page, to establish online prominence & drive organic visibility.
Email Marketing
Ongoing community management and engagement; increasing customer lifetime value, website conversion rate and sales.
Numbers that
speak for themselves.
Every metric below is measured against the baseline at project start. Results achieved within the first six months of engagement.
Time to launch
Full store live in under 9 weeks
Avg order value
per customer
Page load speeds
Fast & effective user experience
Services delivered
Shopify Custom Development, SEO, Email Marketing
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